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Case
Studies

Here's how we've helped organizations stabilize marketing operations, improve patient acquisition, and grow.

Featured studies span oncology centers, specialty treatment programs, and multi-location organizations where marketing activity existed, but measurable growth required senior leadership and strategic direction.

From Fragmented Campaigns to a Patient Acquisition System

Situation

The second busiest proton therapy center in the country operated without dedicated marketing leadership for over a year. Campaigns were running. Results weren't connecting to growth.

Intervention

Marant Digital rebuilt the patient acquisition architecture from the ground up, aligning demand generation, clinical intake, and conversion into a single measurable system.

Outcome

  • 62% increase in patient starts

  • ~18% improvement in cost per patient start

  • 34% increase in organic traffic

Transforming Marketing Operations for a National Physical Therapy Practice

Situation

A rapidly expanding practice needed to move from startup-style tactics to a strategic and scalable marketing operation.

Intervention

Built strategic marketing foundation while simultaneously

optimizing operational alignment, performance visibility, and improved campaign efficiency.

Outcome

  • 26% improvement in MQL qualification rate

  • 33% organic traffic growth

  • 31% increase in inbound leads

Mastering PPC Campaigns for a Major Healthcare System

Situation

Paid search campaigns were ineffective, expensive, and not conversion focused. Leadership and team needed better performance and efficiency without increasing budget.

Intervention

Ruthlessly eliminated waste and shifted resources from underperforming to high-performing areas. 

Outcome

  • 35% reduction in ad spend

  • 40% increase in conversion rates

  • 36% increase in return on ad spend

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